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One Ordinary Mansion

Brand Identity

FELT, a coffee brand as well as a coffee shop, opened their showroom in Seoul in September 2015. They also have their own roasting factory located in Gyeonggi-do, and distribute specialty coffee sourced by direct trade.
In October 2018, they opened one more store in Gwanghwamun, the center of Seoul. Every year, they visit coffee-producing regions to handpick the best.





- Creative direction: Heesun Kim
- Art direction: Jaemin Lee
- Design: Hyungwon Cho and Jaemin Lee
- Photography: Heesun Kim and Jaemin Lee
- Client: One Ordinary Mansion
- Year: February 2019

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